As part of the brand’s continued plans for European expansion, Holland & Barrett opens its first Swedish store in Stockholm, Sweden.
Located in the brand new shopping centre, the Mall of Scandinavia, which opened its doors to the public just this month, will be just 1 of 20 stores set up in Sweden within the next six months.
Incorporating Holland & Barrett’s new strategy of omni-channel retailing, the new store concept included protein shake bars and scent stations to provide a real sensory customer shopping experience to combat increased online retailing competition.
Working closely with Holland & Barrett’s design team, colour visuals were created to capture the “look and feel” of the new format, culminating in the manufacture of built up rim and return mirror stainless steel letters with opal inlays and acrylic POS.
Already recognised as one of the UK’s leading shopfitters, The Alan Nuttall Partnership Ltd specialises in interior fit-out, main and principal contracting, retail display design, manufacture and installation of fixtures, signage, foodservice and refrigeration equipment for retail, commercial, hospitality, leisure, foodservice and the public sector.